Sector: Accountancy & Finance
Project: Training / Workshop
Contact: Colin Knight – BD Director
Date: March 2016
1. The need
The need - helping young professionals to stand out
A leading international law firm was keen to develop the talent of their junior solicitors. In particular, they wanted those lawyers from 0-4 years PQE to understand the importance of communicating their strengths, skills and expertise to prospective clients and colleagues.
How we helped
Sept 2013 - present
Two international law firms have called on The BD Consultancy to provide one-on-one business development coaching for partners and senior associates in offices based all across Europe, including the United Kingdom. Both firms had identified the need to provide focused, personalised support for specific lawyers. These were usually junior partners needing to build up a book of business and sometimes dealing with succession issues, or senior associates on partnership track needing help developing their business development skills.
Our client had gained an opportunity to tender for business with a multinational energy corporation; ranked the third biggest company in the world and with one of the largest legal spends globally. The challenge was to ensure that the partners concerned were fully prepared to secure the contract.
The client identified that increased cohesion and confidence in terms of business development activity and pitching by Partners would have a tangible impact on profit. The goal, through training, targeted coaching and workshops, was to enable Partners to improve pitch win percentage.