Solving ESG Puzzles: (Authentic) actions speak louder than words
Written by Caitlin Roxburgh
Our last blog discussed the benefits of communicating your firm’s values to build confidence in your brand. This week, we’re making sure our communications and actions are authentic.
Ensuring that your ESG, CSR and other related activities are communicated well is important, but there is another step to creating a value-centred culture. Tangible actions will not only get recognised by savvy clients and talent, but they will also positively influence your firm’s environment and overall mindset.
Backing up your ESG communications with solid evidence builds authenticity and encourages an adaptive culture. This integrates development and ongoing learning into your business’ DNA, resulting in benefits such as:
- Messaging and attitudes become future-focussed
- Maintaining relevancy and avoiding complacency
- Accreditations like B-Corp status
“One of the most powerful ways to learn is to act.”
Cindy Godwin, Communicating Values Report Contributor and Head of Social Responsibility at AlixPartners
You can download the full report here.